Citroën Launches Affordable Electric Mini-Car for Urban Teens, Made in Morocco

5 May 2020 – bySylvanus · 1 min read

Unveiled in February, the low-cost and no-license "Ami" electric car, produced in Kénitra, Morocco, will be launched on the market on May 11, the date of the entry into force of deconfinement in France. Citroën unveiled on April 27 the various offers related to this atypical model.

The launch of the new 100% electric vehicle will take place after deconfinement. The marketing of this model will therefore begin on May 11, the date of deconfinement. Citroën has manufactured this mini-car for an urban and very young audience. French teenagers aged 14 can already drive it.

The wish of the French manufacturer is to use non-traditional distribution methods to attract this clientele: 100% online customer journey, car-sharing, long-term rental..., reports L’Usine Nouvelle.

The no-license and low-cost "Ami" car has a range of 75 kilometers; which allows the driver to comply with the 100 kilometer travel restrictions after deconfinement. With a 6 kW engine, this mini-car manufactured in the PSA plant in Kénitra, Morocco, also limits the driver’s speed to 45 km/h.

Category: France

Keywords:

France Automobile Kenitra Citroën