Brussels Airport Launches Marketing Push as Morocco Flights Resume

– bySylvanus@Bladi · 1 min read
Brussels Airport Launches Marketing Push as Morocco Flights Resume

Following the lifting of the ban on foreign travel in Belgium, Brussels Airport is pursuing a commercial policy aimed at encouraging travelers to book flights. For its part, the airline Brussels Airlines is offering three new air links from Brussels to Morocco this summer.

Introduced last November by Brussels Airport, the monthly travel barometer reveals that 2/3 of 2019 travelers want to travel this year. Based on this finding, Brussels Airport is embarking on a dynamic to support its airlines. It has decided to invest in a 360° marketing strategy so that Belgians are inspired to travel this summer and to do so from Brussels Airport. The slogan is summed up as: "Dare to dream", "Dare to book" and "Dare to fly".

This year, Brussels Airport has planned more than 180 destinations in more than 75 countries. Flights that will be operated by more than 50 airlines. Other destinations are also scheduled. Among them, Nador, Tangier and Al Hoceima. Flights will thus be operated to Morocco by Star Alliance. As for the airline TUI fly, it will operate flights to Tetouan.