Canadian Coffee Giant Tim Hortons Expands to Morocco with Casablanca Opening

The new restaurant will be inaugurated in the next few days in the Anfa district, as part of a partnership with a Moroccan master franchisee, reports Challenge, specifying that the agreement provides for other locations throughout the Kingdom by 2023.

The businessman Ron Joyce and the professional ice hockey player Tim Hortons are at the origin of this chain. Founded in 1964 in Hamilton, Ontario, Canada, the group has a total of nearly 5,000 points of sale, 4,500 of which are just on its domestic market in Canada.

Tim Hortons thus joins in Morocco, after the Turkish Espressolab and Boost Coffee or the American Caribou Coffee which is preparing to inaugurate its second point of sale in Morocco in just a few months, recalls the same source.