Agadir Unveils New Logo Showcasing Amazigh Culture and City’s Landmarks

This new logo, designed by the Moroccan artist Mohamed Melehi, is part of the support for the Agadir Urban Development Program (2020-2024), launched on February 4, 2020 during a ceremony by King Mohammed VI.

In unveiling this new visual identity, the Wilaya stressed that it highlights the Amazigh culture in Souss-Massa and the particularities of the city, reports the MAP.

The logo takes the form of a "silver-colored triangle, inspired by the mountains, the sun and the waves, the three most famous assets of the city". The other detail is the inscription in classical Arabic of the letters of the word "Agadir", a nod to the great architects who have given the city its current splendor, the same source specifies.