Moroccan Crafts at Risk: 32 Traditional Trades Targeted for Rescue

The holy month of Ramadan brings a significant surge in activity for artisans in the Kingdom’s medinas. This sector, which accounts for around 7% of national gross domestic product, is a vital social engine, employing nearly 22% of Morocco’s working population. To retain a clientele made up of locals and tourists, master craftspeople are striving to keep their selling prices stable, despite facing rising raw material costs.

On Bladi.net : Moroccan crafts take off thanks to the United States

The sector’s commercial performance is showing positive momentum, with tourist sales reaching 10 billion dirhams in 2025. Last year, exports rose by 11%, reaching 1.23 billion dirhams, driven mainly by pottery, carpets, and traditional clothing. The United States has emerged as the leading international market, absorbing 44% of shipments, ahead of France and Spain.

On Bladi.net : Algeria’s Cultural Misstep: Moroccan Zellige Controversy Erupts at Expo 2025

To ensure the preservation of this cultural heritage, the authorities have launched a safeguard plan targeting thirty-two endangered specialties. The initiative seeks to counter declining interest among younger generations and pressure from low-cost industrial products. At the same time, the sector’s modernization is accelerating, with 440,000 professionals registered in the National Crafts Registry and more than 660,000 artisans enrolled in the social security system.