Morocco Olives: Record Harvest Revives Industry After Two-Year Crisis

After two years of severe supply pressures, purchase prices have collapsed. Industry professionals report a “record” decline, with a kilogram of olives now trading between 5 and 12 dirhams depending on the variety, compared with around 20 dirhams during the previous season.

On Bladi.net : Morocco: Olive oil drops to 50 dirhams after a record harvest

This abundant availability of raw materials allows processing units to do without imports. According to industry stakeholders cited by Hespress, factory operations are now “mechanically linked to the volume of orders received,” ensuring smooth coordination between national production and processing capacity.

The sector is striving to meet sustained demand from European, American, African and Middle Eastern markets. Despite a labor shortage currently slowing the harvest at some farms, the steady flow of inputs safeguards the competitiveness of finished products destined for export.

On Bladi.net : Olive oil in Morocco: prices are falling... but the harvest is threatened

Alongside industrial channels, cooperatives continue to use traditional processes for the “beldi” variety. These natural methods, without preservatives, require a maturation period of four to six months to guarantee the quality of the final product before it is marketed locally.