Stellantis: The Kénitra plant increases to 450,000 vehicles per year

The Stellantis plant created in 2019 with an initial investment of nearly 600 million euros, in Kénitra, is expanding. "The excavators are out in Kénitra. Located less than 60 kilometers from Rabat as the crow flies, the Stellantis plant is under construction. Everywhere, concrete piles have emerged, a sign that the site inaugurated in 2019 - from which Peugeot 208s and electric quadricycles (Citroën Ami, Fiat Topolino and Opel Rocks) come out - is already expanding," reports L’Usine Nouvelle. The group born from the merger of the French Groupe PSA and the Italian-American Fiat Chrysler is investing 300 million euros in this extension which will allow the Moroccan plant to double its production capacity, to 450,000 vehicles per year compared to 200,000 currently.

By expanding its Kénitra plant, Stellantis is taking a step further towards the realization of its wish, that of making Morocco the base of its vehicle production in Africa and the Middle East, a region that currently represents nearly 5% of its sales still very concentrated in Europe and especially North America. The group is also materializing its desire to develop a third global market in the same area alongside those located in Europe and North America. Located on the Atlantic coast and 200 kilometers from the Strait of Gibraltar, the Moroccan plant offers a central position to export to sub-Saharan Africa, the Middle East, but also southern Europe.