Morocco outperforms the global average in the business climate

The Kingdom is consolidating its position as a regional hub. With an overall score of 63.44 out of 100, Morocco is progressing compared to the previous edition (62.41) and shows a solid performance, well above the global (60.11), African (50.87) and Arab (58.31) averages. This performance is all the more notable as the scope of the study has considerably expanded, from 50 to 101 economies analyzed, including a majority of countries with per capita incomes higher than Morocco’s. In this ranking dominated by South Korea, Rabat is positioning itself as a continental leader.

Morocco’s good points are essentially based on two pillars: a robust regulatory framework (70.06 points) and the quality of public services (64.55 points). The report highlights Moroccan excellence in key sectors for investors: public utilities (water, electricity, internet) score a remarkable 80.05, followed by international trade and business creation facilitation. These indicators prove that the digitization and administrative simplification projects are bearing fruit.

However, the picture has a downside: operational efficiency. On this third pillar, the score has slightly decreased to 55.7 points. A technical decline, partly explained by the expansion of the number of competing countries and the use of survey data dating back to 2023. To take a new step and attract more private investment, the World Bank suggests targeted areas for improvement, including a more in-depth reform of the labor market and better management of business insolvency procedures, two areas where there is still room for progress.