Moroccan Furniture Giant Kitea Expands into East Africa with Kenyan Acquisition

This partnership between Kitea and Furniture Palace will allow the two companies to increase their current offerings, benefit from synergies and best practices, build a first-class supply chain in Kenya and stimulate growth in secondary cities in Kenya. It will also allow them to expand into other East African markets, a statement from the group said.

"The ambition remains the consolidation of Kitea’s leading position in Morocco and its expansion in the rest of Africa," commented Amine Benkirane, founder and CEO of Kitea.

The amount spent on this operation was not disclosed, nor were the shares acquired.