We Found Better Than Marrakech

Just three hours by plane from the Belgian capital, the scenery contrasts sharply with the ochre landscapes of the south. Gone is the tourist saturation—Tétouan offers softer light and a resolutely Mediterranean atmosphere. This human-scaled city still allows travelers to feel they are making a genuine discovery.

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Far from folkloric staging, the city reveals a discreet and almost confidential face. Its medina, listed as a UNESCO World Heritage site, is filled with whitewashed alleyways and artisan workshops. As highlighted by So Soir magazine, local architecture is moreover deeply marked by a strong Andalusian heritage.

Tétouan also plays the beach tourism card thanks to its immediate proximity to the sea. Just kilometers away, Tamuda Bay unfolds its fine sand beaches and upscale establishments with restraint. Far from the noise of DJs, this area perfectly embodies the concept of discreet luxury, conducive to swimming and relaxation.

The destination’s appeal also rests on its integration within a formidable geographic triangle encompassing the entire northern coast. On one side, Tangier is experiencing a genuine renaissance with its literary cafés and contemporary energy. On the other, Chefchaouen, the famous blue city, rises at 600 meters altitude between two horn-shaped peaks.

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This enthusiasm responds to new aspirations for travel focused on craftsmanship, gastronomy, and preserved nature. Without seeking to replace Marrakech, Tétouan offers a more nuanced and less spectacular approach to the country. It is ideally suited for visitors eager to escape overtourism while leaving room for the unexpected.