Morocco’s Tourism Soars: Record-Breaking Revenue Hits 97.4 Billion Dirhams in 2023

In its January 2024 economic note, the DPEF details that tourism indicators are in the green, with a 36% increase in the number of arrivals in one year, or nearly 13.3 million arrivals, and a consolidation of 11% compared to 2019.

The number of overnight stays in classified accommodation establishments also recorded a 38% year-on-year increase over the first eleven months of the year. This trend is justified by the notable increase in non-resident (60%) and resident (8%) overnight stays in cities such as Marrakech (+53%), Agadir (+29%), Casablanca (+36%), Tangier (+22%), Fez (+32%), Rabat (+25%), Essaouira (+41%) and Al Haouz (+64%).

The recovery rate of these overnight stays also increased by 101% at the end of November 2023 compared to 2019, against 73% during the same period in 2022.