Label’Vie

Moroccan Retail Giant Atacadão Fuels Label’Vie’s Explosive Growth, Eyes 19 Billion Dirham Target

18 August 2025

Thanks to its low prices and massive volumes, a brand is recording strong performance to the point of being the sole leader in the hypermarket sector in Morocco.

Moroccan Retail Giant Label’Vie Expands to France, Takes Over Four Carrefour Stores

17 May 2022

Label’Vie, a Moroccan retail group, has taken over the management of four Carrefour hypermarkets - three in Marseille and the region, and one in Grenoble with a little over (…)