Free launches unlimited in Morocco: an earthquake for Moroccan mobile operators

– byPrince · 2 min read
Free launches unlimited in Morocco: an earthquake for Moroccan mobile operators

The French operator is launching the "Forfait Free Max", including unlimited internet in Morocco for less than 30 euros. A frontal offensive that is shaking up the local market, especially during the holidays, a period of high consumption for Moroccans residing abroad (MREs).

Free is revolutionizing its mobile offer with the Forfait Free Max, a no-commitment formula at 29.99 euros per month, and only 19.99 euros for Freebox subscribers. This new plan offers, for the first time in France, unlimited 5G and 5G+. The operator’s objective is to guarantee total freedom of connection for streaming and intensive uses without any volume restrictions.

On Bladi.net: Unlimited internet in Morocco: the new Forfait Free Max, a real revolution for MREs

The real breakthrough is in international, with unlimited 4G or 5G internet in more than 135 destinations. Algeria and the United States are notably included in this list. By allowing surfing without counting on Moroccan soil, Free eliminates the constraints of roaming and offers an unprecedented alternative to traditional travel offers.

This aggressive incursion particularly targets holiday periods, during which many Moroccans residing abroad (MREs) massively consume data. Until now, local operators have taken advantage of this influx to multiply promotions and maximize their revenues. With the arrival of the French unlimited, these historical players are now under unprecedented competitive pressure.

On Bladi.net: Orange’s winning strategy in Morocco

In addition to data, the plan includes unlimited calls, SMS and MMS from 65 destinations as well as services like eSIM for connected watches. This offer is also available in a Pro version for businesses. Already available, this pricing earthquake now forces the operators of the Kingdom to rethink their strategy in the face of an offer that "crushes" the current standards.